GAMB’s vision is to become the decentralized marketplace of the future, governed by smart contracts, and with no decision-making entity other than the stakeholders. Only the Merchant Alliance members (token holders) will define rules and regulations, and program them into smart contracts, guaranteeing transparency, trust, and sustainability.
A functional portion of the proposed marketplace can be deployed within the next 12 months. Provided milestones will outlay full decentralization of the system afterward. The advancement of blockchain technology will accelerate the transition to full decentralization, which will be managed by an organization aligned with the vision of GAMB.
The objective is to start building the future of e-commerce today, without a negative impact on performance or user experience. This can only be achieved by carefully analyzing all components of a decentralized marketplace and successfully migrating to a blockchain environment.